HOW AN LA PRESSURE WASHING COMPANY TRIPLED ITS LEADS.
From wasted spend on low-quality clicks to consistent bookings from homeowners and property managers — at $55 a lead.
THE CHALLENGE
A pressure washing company in a highly competitive LA market needed a more reliable way to generate leads. They were already running Google Ads, but the traffic was low quality — clicks that never turned into real jobs, and budget wasted on broad, irrelevant searches.
With dozens of similar providers in the area, standing out was tough. They needed a strategy that consistently attracted homeowners and property managers ready to book, not just browse.
THE STRATEGY
Fewer, better clicks. Every dollar aimed at people ready to book.
Campaigns built around the service areas and customer profiles most likely to book.
Found which services drove the most revenue and moved spend toward them.
Blocked low-quality traffic from day one — buyers, not browsers.
Ongoing monitoring and adjustments to keep only quality traffic coming in.
THE RESULTS
- Leads tripled — with inquiries coming from the right type of customers.
- Consistent bookings from homeowners and property managers.
- Less ad waste — irrelevant clicks and low-converting search terms cut out.
- Profitable ROI without outspending the competition.
IN THEIR WORDS
"I'd tried Google Ads before and it did nothing for me. I was skeptical going in, but the results were strong. Pano kept communication simple and straightforward the whole way through. Great guy to work with!"
WANT RESULTS LIKE THIS?
Book a free strategy call. I'll show you exactly what I'd do for your business — no pressure, no pitch.